Perfect Union: Homebodii x Petal and Pup Collaboration
We are thrilled to announce an exciting collaboration between two beloved Australian brands: Petal and Pup and Homebodii. As Buyer at Petal and Pup Genevieve Holmes put it, "A collaboration with Homebodii felt like a natural fit for Petal and Pup." This partnership is not just about combining forces; it's a harmonious coming together of shared values, aesthetics, and a passion for creating exquisite pieces that celebrate femininity.
Petal and Pup is known for curating stunning collections of trendy and sophisticated apparel that resonates with their chic clientele. Homebodii, on the other hand, has been setting the standard for luxurious sleepwear and intimates, capturing hearts worldwide with their attention to detail and use of the finest fabrics. This synergy is evident in the stunning collection we have developed together.
"Our aesthetic and customer are perfectly aligned and the collection we have developed together feels like a beautiful extension of our brand. Homebodii creates their garments with the highest quality fabrics and their silhouettes celebrate femininity with styles to suit everyone" Holmes acknowledges.
"We knew there was a demand on our site for sleepwear and intimates based on customer search data and we already had a strong bridesmaid and wedding guest assortment so partnering with Homebodii, who are experts in the bridal robe or pre-wedding sleepwear space, was the perfect progression. I am excited to continue to grow with them and develop more beautiful collections together in the future" Holmes said.
One fascinating aspect of this collaboration is the shared roots of both brands in Queensland, Australia. From these humble beginnings, they have flourished into international sensations, capturing the hearts of customers worldwide. As the collaboration grows, there is an air of excitement about the prospect of witnessing more stunning collections emerge from this perfect union.
Petal and Pup x Homebodii represents a meeting of minds and a celebration of women. It is a reflection of the brands' dedication to creating pieces that empower and inspire. From beautifully detailed bridal robes to luxurious sleepwear for those quiet moments of self-care, this collection caters to every aspect of a woman's life. We can't help but to imagine the countless beautiful collections our two innovative brands will continue to create together!